MB Artistry’s 20-Year Journey:
Finding Freedom with Creative Freedom
About MB Artistry
Celebrating 20 years, MB Artistry specialises in bridal hair and makeup, known for classic looks and behind-the-scenes work in TV and theatre. Recognised as a TWIA finalist and a top stylist at Salon International, MB Artistry thrives in fast-paced, creative environments.
Challenges Before Creative Freedom
Balancing salon work and weddings left little time for admin. “I just hadn’t got the time to reply to clients or streamline their bookings,” explains MB Artistry. Team management and communication were also challenging, with paperwork and scattered processes causing stress.
Why Creative Freedom?
Inspired by peers and business coach Kerry Curl, MB Artistry chose Creative Freedom for its streamlined approach. “Creative Freedom allowed me to signpost clients to documents and quickly add their event details, making me feel more professional.”
What have been the benefits and impact?
Creative Freedom boosted efficiency, improved client communication, and reduced stress. “It helps my business stand out… I’m no longer asked when payments are due; it’s all written for them.” Team bookings and coordination became easier, allowing everyone access to relevant details, ensuring smooth operations.
How has Creative Freedom helped your business?
The platform’s ability to share inspiration images ahead of consultations sped up processes. “My brides upload images into their wedquarters, so I see what they want before meeting them.” For team management, Creative Freedom’s tools enhanced coordination and minimised miscommunication.
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Overall thoughts?
“Creative Freedom has given me more time freedom, allowing me to focus on what I love. Great customer service, even for non-tech-minded people like me!”
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Any advice for other Bridal HMUAs?
“Jump on Creative Freedom sooner; it grows with your business and supports it too!”
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Any final thoughts?
“Creative Freedom transformed our workflow, making daily tasks smoother and enhancing our overall professionalism.”